With work already underway adapting Robert Capa's famous photograph for a new iPod ad campaign, Apple contacted me hoping to honour this second young hipster's choice of digital audio player by incorporating his image into their poster as well. I felt a little uncomfortable about handing the image over, but they drove a truckload of iPods up to my house and I'm not made of stone.
I still don't get how this is meant to sell iPods, but the marketing dude I spoke to seemed pretty sure they were onto another "epoch-defining, gold-class winner." I guess we'll see.
Neither victim has so far been identified.
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I remember something vague from year 12 English Lit that death is sometimes an allegory for climax in love making (I can't prove this... you try doing a google search for "death poetry sex"). Perhaps the advertisements are targeted at the over educated, like me, whose subconscious tells them that buying an iPod will provide an experience that, well, shall we say, involves more than just music.
ReplyDeleteAh, Le Petite Mort, or The Little Death! Yes, you could be onto something, Kate.
ReplyDeleteOr it could just be your subconscious telling you about this? :)
Oh dear. Goodness gracious.
ReplyDeleteHello,
ReplyDeleteIf by victim u are refering to the falling soldier in Capa's famous photo, he has been identified as "Federico Borrell García" and it has been confirmed in the Spanish government's archives that Borrell had been killed in battle at Cerro Muriano on September 5, 1936. He was from the village of Alcoy in Alicante Spain...
Sorry but I just don't find any humor in the Spanish Civil War, and neither did my relatives who died during it.
Regards,
Gustavo
Hi Gustavo,
ReplyDeleteI've read a history of the Spanish Civil War and can assure you I find it anything but funny. However, I think you're being a little precious if you're going to be offended by any reference to it in a humorous context.
And by "unidentified victims" I was making a joke about the unidentifiable iPod silhouettes, not Borrell, whose name and story I am quite familiar with.
Incidentally, I'm curious as to how you came across this eight month old post in my little backwater of the internet?
Hello,
ReplyDeleteThanks for the reply, glad you are somewhat informed on the Spanish civil war....believe me most people are ignorant that it even happened.
I do appreciate that you are not one of them.
As to how I came across the post..google image search for Frank Capa photos.
Regards,
Gustavo
Well, the history of the Twentieth Century is one of my great interests, and the Second World War in particular, which was greatly impacted by the Spanish Civil War through the creation of a semi-Fascist nation that supported, or at least wasn't opposed to, Hitler, and also in demonstrating to the Germans the effectiveness of aerial bombing and the use of tanks. Reading the details of the bombing of Guernica was particularly chilling. I agree that it is tragic when history is unknown or forgotten. The Armenian Genoicide is another example of a largely unknown horror from the dark pages of Twentieth Century history.
ReplyDeleteOh wow. A Google search listed a hit on my blog? I don't really understand how Google works, but I wouldn't have thought I had enough traffic to even register on their engine. Well, there you go.
Oh, and another recent connection with the Spanish Civil War was watching the spellbinding Pan's Labyrinth, or El Laberinto del Fauno, rather. Sure, it didn't give me facts and figures, but it was a powerful evocation of time and place at the very least.
ReplyDelete